The Tao of Social Media

See on Scoop.itDigital and Social

Getting to the essence, or Tao, of social media is about understanding connection and engagement.

Danielle Uskovic‘s insight:

For me social media is giving a human voice to brands. Connecting and engaging without the hard selling. I don’t agree 100% with the author of this article as he focuses too much on the marketing.

See on socialmediatoday.com

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