Adidas Lets Fans Jump for Derrick Rose Sneakers in London Pop-Up Store

See on Scoop.itDigital and Social

Here’s a simple concept executed simply for Adidas. This beautifully shot, expertly cut short tells the story of the opening of the D Rose Jump Store in London.

Danielle Uskovic‘s insight:

Best pop up store concept in a while.

See on www.adweek.com

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